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AKA "White Dynamite"
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Discussion Starter #1 (Edited)
http://www.superbikeplanet.com/2008/Sep/080910ussb.htm

This just in from the MIC:
Motorcycle Industry Council
To Launch The USSB Championship
Factory Riders Offered a New National Series

IRVINE, Calif., Sep. 10, 2008 - The Motorcycle Industry Council, the national trade association representing top motorcycle manufacturers and 300-plus other members, will launch a new professional road racing series next year in the United States.
The MIC has formally established USSB, Inc., and already is at work creating a national championship for 2009 that will take place at major racing facilities, feature factory superbike teams and rules similar to those now in place - rules encouraging technological development that advances motorcycle engineering.

The USSBSM Championship is being designed to carry on America's tradition, spanning more than two decades, of world-class superbike racing that showcases the nation's best riders on the best motorcycles in the country. The premier class, U.S. Super Bike, will invite teams running the highly developed, factory-backed, fan-favorite racing motorcycles (1,000cc fours and larger-displacement twins) that have long been the basis for superbike racing. The inaugural USSB series will include U.S. Sport Bike, a 600cc category similar to the World Supersport Championship and others.
"We initiated USSB because next year it will offer the only racing series in America for unrestrained factory superbikes and their teams, as well as those who aspire to join their ranks and compete with them," said MIC President Tim Buche. "We recognize the strong support for this level of racing, among enthusiasts, among manufacturers and among riders. With the other series set to abandon superbikes as we've come to know them, USSB will fill that void."

Buche said the MIC engaged in a development process for USSB that takes into consideration the various needs of industry members, manufacturers, track owners, sponsors, racing fans and riders, as well as the desire to grow the sport of road racing. In particular, there is a need to allow manufacturers to use road racing to advance research and development and improve future production motorcycles available to consumers. Buche said that the MIC possesses the resources, the capabilities, the access to talent, and the ability to contract with various groups and firms, to meet all of those needs and wishes.

"This is America, a big country with a big motorcycle market that deserves a world-class championship with full-on factory bikes raced by star riders," said Ty van Hooydonk, USSB managing director. "The USSB Championship is our answer. We want to steer away from engine restrictors, away from mandated power-to-weight ratios, spec tires and spec ECUs. We want to set the stage for racing teams to compete, on the track, in the R&D shops, in the way they develop their bikes and help develop production bikes, in how they develop their engineering staffs and crews, and their riders, too. Let them do what they do best and go racing."

Organization
The not-for-profit MIC has established USSB, Inc., a wholly owned subsidiary, to be the owner-operator of the series. As the sole shareholder for the subsidiary, the MIC board will appoint the USSB Board of Directors that will then function independently and guide the series.
To maintain the integrity of the competition, USSB, Inc. also will establish an affiliated, but independent sanctioning body, USSB Sanctioning, Inc., which will employ the series commissioner, a racing CEO who will have ultimate responsibility for all competition-related aspects of the series. USSB, Inc. will serve as the series promoter responsible for developing series sponsors, managing series communications and partnering with stakeholders and others to present the series.

Four stakeholder groups will each have a voice and participate in series governance: riders, manufacturers, sanctioning and promoters.
USSB will help establish a riders association that will then operate independently as it represents all of the on-track competitors in the series. Participating manufacturers will form their own committee through the MIC and represent factories. Sanctioning will oversee tech inspection, rules and regulations and will manage race organization and administration. Promoters will include individual promoters and a racetrack association in collaboration with USSB, Inc.

Marketing and Communication
"We're going to have a compelling story to share," van Hooydonk said. "The USSB Championship will feature the nation's top level of motorcycle racing, with phenomenal riders capable of competing in any league, and high-tech superbikes that are among the fastest on Earth. We have a great deal of experience with marketing the story of motorcycling, and we will apply all of it to road racing." USSB news and updates will be available 24/7 at USSBCHAMPIONSHIP.COM. The site will be live Friday September 12, 2008.

USSB, Inc. will establish a communications campaign to improve visibility and interest in road racing, include all types of media, and bring in new fans while maintaining its enthusiast base. For 20 years, the MIC has generated major mainstream media coverage through Discover Today's Motorcycling. DTM promotes responsible riding by generating positive print, broadcast and online coverage, and through a responsive news bureau that annually fields thousands of inquiries from journalists nationwide.

DTM staff regularly work with national media, based in New York and other key markets, on dozens of motorcycle stories every year. Recent DTM placements include coverage with "Good Morning America," the New York Times, USA Today, Popular Mechanics, Maxim, Playboy, and even La Opinion, the nation's largest Hispanic newspaper. DTM generated major media for the landmark "Art of the Motorcycle" exhibit at the Guggenheim Museum in New York City, and hosted its own "Rockefeller Center Motorcycle Shows," seen by tens of thousands of visitors in Midtown Manhattan.


IN YOUR FACE DMG!!!!!! :lol:
 

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Interesting, they seem to mention the word "factory" quite a bit. I am very interested to see which teams go where. What are the classes going to be next year for AMA/DMG?

I know Suzuki wasn't planning to race in AMA SB next year so I would suspect to see them in USSB. Who else will join though? I hope it's not like superstock where 80%+ of the bikes are GSXR 1000's.
 

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I know it's probably not possible but if I were USSB I would throw all my money at Ben Spies and make him the face of the series, even if only for one year. That's the obvious choice of how to best promote that series. If I were Spies though I would get my ass over to WSBK or Moto GP now though.
 

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Discussion Starter #5
:lol: That may very well be Spies' announcement after Indy. :Hmmmm:
 

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Isn't that Spies on the website??
 

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sweet
 

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DMG has had the most idiodic proposals ever since this all started...this was inevitable
 

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Show me your boobies
 

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DMG has had the most idiodic proposals ever since this all started...this was inevitable
Exactly....all the manufacturers told DMG they disagreed with the new class structures/rules...yet they went ahead with it anyway.

INdeed they mention Facotry alot. I miss the old days of Muzzy's, Vance and Hines, TBR, Yoshi all dicing it out though.
 
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